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Re: Default alt attribute for site-logo in a CMS

for

From: E.J. Zufelt
Date: Sep 9, 2011 8:18AM

Hi Jared,

Thanks for the reply.

Just to clarify, there is no text in the default logo image. It is attached, and is the Druplicon.

You see how this might complicate things a little bit.


Thanks,
Everett Zufelt
http://zufelt.ca

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On 2011-09-09, at 10:00 AM, Jared Smith wrote:

> The alt attribute should present the content of the image. It seems
> this would generally be at least the site-name. If the logo also
> presents the site-slogan, then it should be site-name + site-slogan.
> If you went with site-name + site-slogan, and site-slogan wasn't
> defined, it would just present site-name, correct? If so, then this
> would probably be the best default - unless the site-slogan is
> typically presented in text separate from the logo, in which case this
> would be repetitive and just site-name would be best.
>
> This highlights the difficulty in specifying an accessibility default
> for content that is user-specified.
>
> You are correct that "Home" would almost never be appropriate. Having
> the site name be the alternative text would be very important for SEO.
> A link at the top of the page that presents the site name is a very
> common convention - it's not necessary to inform a screen reader user
> that it's a link to the home page as this is quite obvious (just as it
> is obvious that sighted users can click a linked logo to go to the
> home page).
>
> Jared
>