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Re: 2 questions - describe the logo or just say it's the logo? aria role for contact info?

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From: Weissenberger, Todd M
Date: Jan 14, 2013 7:14AM

Consider logos and wordmarks like the ones at Wikipedia, Google, Microsoft or WebAIM. These are intended to convey the name and maybe the tagline of the organization. Our general approach for any image of text is to use the text as the ALT content.

The W3 uses this approach on their own properties, also nesting the <img> within a top-level <h1 id="logo">. So, good enough for me.

Best,
Todd

-----Original Message-----
From: Ramón Corominas [mailto: <EMAIL REMOVED> ]
Sent: Friday, January 11, 2013 2:18 PM
To: WebAIM Discussion List
Subject: Re: [WebAIM] 2 questions - describe the logo or just say it's the logo? aria role for contact info?

I would never put alt="" for the logo of a website.

The logo is not decorative content. Indeed, it is usually the main component of corporate identity. Putting an alt="" to the logo makes it invisible to blind users, and they might want to download the logo in order to use it in a document, for example.

Regards,
Ramón.


Birkir wrote:

> Regarding the logo/link. I generally get annoyed by information about
> logos, find them more of a visual candy usually.
> How about putting the sentence after the logo into the link and set
> the logo´s alt to ""
> Then a link would read:
> "inclusive media & design : web media accessibility for all"
> I am not sure where the link points though or why it is a link at all
> (isn't the "home" link part of the navigation menu just a little bit
> below?