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Re: Building a business case for web accessibility

for

From: Brad's HSC
Date: Aug 13, 2001 9:44AM

Hi Glenda,
Here are some slides from the significance section of a powerpoint
presentation prepared about a year ago. Note the amount of discretionary
income in Whats the big deal (2) 175billion. The information may be of some
use or at least a starting point.

What's the big deal?
It is estimated that nearly 50 million people or 20% of the population have
either a severe or functional disability
( U.S. Access board)
Approximately 750 million people worldwide have a physical sensory or
cognitive disability
(World Health Organization)

What's the big deal?(2)
By age 55, a person has a 25% chance of living with a disability, by age 65
it increases to 50%. (Trace Research and Development Center)
TABS: Most of us will experience a period of disability at least once in our
lifetime.
78% of the WWW is not accessible to persons with disabilities (Rowland,
2000)
People with disabilities control $175 billion in discretionary income
(President's committee on Employment of People with Disabilities

What's the big deal?(3)
Only about 1/2 of persons with disabilities of working age are employed
Almost half of the the population of persons with disabilities live at or
near the poverty level (Elkind, 1990)
Approximately 1/3 of persons with disabilities who can and would like to
work are unemployed (Krauss and Stoddard, 1989)

What's the big deal?(4)
The majority of employment opportunities are now in information-oriented
jobs (Elkind, 1990)
Increasingly, higher education course materials are "on-line"
Addressing issues of accessibility benefits other potential www users -
older technology - low band width connection - repetitive key board use
Brad Nelson
<EMAIL REMOVED>