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RE: E-Week Article About Target Lawsuit

for

From: John Foliot
Date: Sep 27, 2006 9:40AM


Erika Noll Webb wrote:
> That does seem a bit outrageous. I guess it would depend on the
> underlying technology, but I'm betting the numbers came from Target
> and probably reflect the cost to tear down the entire site and
> completely rebuild it.
>

...but even if that was the ultimate solution, one would suspect that 3/4
million is a drop in the bucket... Especially if the alternative is huge
settlements on the legal front. I would guess that Target spends that kind
of money nationally in one week of TV advertising during the month of
December...

JF