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Re: 508 compliance for video?

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From: Jonathan Avila
Date: Jan 29, 2016 2:43PM

> I would agree, expect on one point. Frequently, very frequently, there is text on the screen, whether it's information about the speaker or text about the content and that visual text is not spoken or narrated.

Absolutely, I've seen many videos including those that give health advice and knowing whether the advice is coming from a MD or someone else is very relevant to the patient's perception of the information. Similarly, videos that have links or other text at the end where the user can read more are another area where this comes up. Similarly, the dress, occupation, status, and perceived race/ethnicity of people in the video may also have an influence on people's decisions. For example, if a video encourages people to get a Flu shot and it shows people from all walks of lives getting that vaccination but doesn't communicate that in audio it could affect the person decision. I'm not suggesting race or ethnicity be called out -- if that was even possible but simply saying that directors make decisions to use people in the videos to reach an audience and know that the people in the video represent a diverse set of occupations, ethnicities, and income levels may encourage people to make appropriate decisions.

Jonathan

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Jonathan Avila
Chief Accessibility Officer
SSB BART Group
<EMAIL REMOVED>

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