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Re: Nuance PowerPDF Advanced is now Kofax PowerPDF Advanced

for

From: chagnon
Date: Nov 11, 2019 4:53PM

Quote: "still don't get why this is so hard in 2019!" /End Quote

Because we -- all of us from content creators to end users -- must tell our companies and vendors what we need.

I beta test for many companies, small to large including "household name" companies. The decisions of every single one of them is made by the division that controls marketing and product development. This department considers 2 factors:

1. What they think they can advertise as a selling feature that puts them above their competition and makes you want to buy a new version of their software.

2. Feedback, feature requests, and suggestions from customers.

I'd wager that factor number 1 controls about 90% of their decisions about product development, and 10% is based on customer feedback.

And I've never met a Mar-Com person who knew anything about accessibility, Sec. 508 and other international laws, the WCAG and PDF/UA standards, or anything else about accessibility. Karen McCall's experience with the Kofax/Nuance representative is typical.

There are 2 halves of accessibility:

1. A software program must give content creators the tools to make accessible files, and
2. A software program must give A T users the tools to access accessible files.

The Kofax rep that Karen talked with clearly didn't understand this and only kept telling her to use their text-to-speech utility, the second half of accessibility.

If we don't tell Kofax, FoxIt, Adobe, Microsoft, Freedom Scientific, etc. what we need, they won't build it.

--Bevi
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Bevi Chagnon, founder/CEO | <EMAIL REMOVED>
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