WebAIM - Web Accessibility In Mind

E-mail List Archives

Re: Question About Alternative Text

for

From: Jonathan Avila
Date: Aug 10, 2020 10:46AM

I saw a site where the image of the product (a smoothie) communicated information about the ingredients that were not in the name of the product on the same page. While the user could have drilled down into subsequent pages to find this information alt text would be really invaluable in this situation as a sighted person is instantly cued into the smoothie by the ingredients and not just the name.

I also find sites that intentionally communicate diversity in images to encourage a wide group of people to do something such as get a vaccine or images that communicate a healthcare professional to lend credibility to an article -- these images were chosen on purpose to communicate something and thus it can be important to provide alt text.

Jonathan