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Re: color change button?

for

From: Karl Brown
Date: Sep 28, 2017 5:42AM


Sarah's point is very true. The threat of a discrimination lawsuit, or even
a public accusation of discrimination, is a huge turn-off for most people.
It's worked at some clients I've had, especially when I could show how
subtle a change it was between the old and new colours.

Given your company is in the healthcare industry there's also a question of
professional pride. A healthcare brand should be focused on helping people
rather than the aesthetics, so changing brand colours shouldn't be a big
deal. That said, some designers and marketers are more obsessed with
"beauty" and forget that if it's not usable, it's not beautiful.

On Wed, Sep 27, 2017 at 11:19 PM, Patrick H. Lauke < <EMAIL REMOVED> >
wrote:

> On 27/09/2017 23:11, Beattie, Allan wrote:
> [...]
>
>> As Patrick says, it'll be more work, but personally I would go ahead and
>> build it, with one key proviso:
>>
>> - the default colour scheme is accessible, with the marketing-friendly
>> version behind the toggle.
>>
>> That way, they get what they asked for, and everyone wins :)
>>
>
> That won't fly though, mark my words ;)
>
> P
> --
> Patrick H. Lauke
>
> www.splintered.co.uk | https://github.com/patrickhlauke
> http://flickr.com/photos/redux/ | http://redux.deviantart.com
> twitter: @patrick_h_lauke | skype: patrick_h_lauke
> > > > >



--
Karl Brown
Twitter: @kbdevelops
Skype: kbdevelopment

Professional Certificate Web Accessibility Compliance (Distinction),
University of South Australia, 2015