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Re: Business value of accessibility - useful resource

for

From: Lewis, Matthew
Date: Mar 14, 2008 10:50PM

Interesting study, thanks for the link.

I must admit to being surprised by the quality of the http://
www.customerrespect.com/ website.


Looking at the source left my 'online experience' somewhat
deflated... JavaScript for ALL site navigation, not even a Doctype,
<td valign=top><img alt=" src="images/trans_pixel.gif" width=4
height=1></td> just for starters.

Its hard to take it seriously without any in-house "best practice"

< p class="Header" >
WHY IS THIS IMPORTANT?
< /p >

Maybe it isn't.



On 15/03/2008, at 4:10 AM, Mark Magennis wrote:

> I've recently been given a copy of a study by The Customer Respect
> Group of how big corporations get business benefits from
> accessibility. I've only skimmed through it but so far it looks like
> an well written and very useful report. It's very business focussed.
> Written in language aimed squarely at business people with cases
> studies and interview notes from some of the biggest companies around,
> such as O2, Coca Cola, Intel and 3M. Good business arguments are
> crucial to accessibility but difficult to make, especially if you
> don't come from a business background. I think this will help. I'm
> already planning to borrow some of the quotes to use in my papers and
> presentations.
>
> You can download it from http://tinyurl.com/yv2vnv. The version I have
> is a PDF. I don't know whether it's available in other formats.
>
> Mark
>
> Dr. Mark Magennis
> Director of the Centre for Inclusive Technology (CFIT)
> National Council for the Blind of Ireland
> Whitworth Road, Dublin 9, Republic of Ireland
> www.cfit.ie
>
> <EMAIL REMOVED> tel: +353 (0)71 914 7464
>
>
>
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